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Crutchfield’s Experiment
Experimentation: CRUTCHFIELD
Aim
Observe the effect on private to public conformity
Method:
- Participants placed in booths of their own in a private atmosphere
- Asked to agree and disagree
- Aware of answer of others too – after they had been manipulated by the experimenter
Results
Conformity changed depending on task
Conclusion
Conformity varied depending on the task. This suggests that difficulty was a factor, regardless whether it is public or private.
Social Norms
- Behaviour within society
- What we follow.
- Patterns of behaviour of certain group

